Tips for Improving Your Web Presence - Inventive Web Design

Tip 1: Make it Mobile

We all want to get noticed on the web. If you are running a business you want to be on the first page in Google via organic searches like “Web Design Reno” so that you can capture more clients. Of course the search engine algorithms that rank you are complicated and secret so this can be a very difficult thing to do. Over the next few weeks, I am going to give you a few simple tips that will help you move up the rankings and get noticed online. Inventive Web Design can help with any of these so if you have any questions please contact us.

All of today’s websites should be mobile friendly. More than half of the people who will visit your site will be using a smart phone or a tablet. Actually back in 2016, mobile usage surpassed desktop computer usage in the US. This means you want everyone to be able to see your site on whatever device they may decide to use.

Google and other search engines also use this as a way to rank your site. If you haven’t updated your site in a while you are probably not using a responsive design that makes your site mobile friendly. Search engines  basically take this in two ways, you aren’t keeping your site updated regularly and you don’t want to include customers who use mobile devices.

There is an easy way to check if your website is responsive (mobile friendly). Just pull it up on a phone… if you have to zoom in to read the text then your website is probably not mobile friendly. Your site should adjust its content according to the screen size and stack elements one on top of the other. You can double check it using Google’s Mobile Friendly Checker.

To find out more about mobile friendly websites check out another one of our posts: MOBILE WEBSITE: WHAT IS IT? WHY DO YOU NEED IT?

If you would like help building a mobile website or upgrading your old website to use a responsive design please feel free to contact us.

Matthew Minten

Matt is a techy, web guy that loves to program but am also blessed with a creative streak. He does graphic design, web design, augmented reality and photography (and many other things). He believes that anything can be done on your website; if you can think it up, he can create it. Matt founded Inventive Web Design in Reno in 2009 and has been helping local business ever since.